The Munich-based car manufacturer has “BMW Startup Garage” was launched. Lean and efficient processes are intended to enable and implement rapid cooperation projects in the future.
BMW has set itself the goal of leveraging the potential of startups. Therefore, the "BMW Startup Garage" was founded. How automobilewoche.de reports, a team led by innovation managers Gregor Gimmy and Matthias Meyer is already at work. "For us, it was time to ask: How can our company efficiently tap into this potential?"
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