The Munich startup Windeln.de will be listed on the stock exchange in Germany and Luxembourg this year. Alexander Brand, Managing Director and co-founder, announced this in mid-April.
Founded almost five years ago, the baby and toddler products company has grown significantly and has been profitable since 2014. "The IPO is the next logical step for us, as it creates an even stronger starting position to accelerate the long-term growth of our company," says Alexander Brand.
Foreign market in sight
The issue volume is expected to be approximately €200 million. Of this, approximately €120 million will finance further expansion. The focus is on expanding the e-commerce business with baby products for customers in China. The establishment of new platforms in Poland and Italy is also under discussion. The online retailer's customers are primarily mothers who order not only diapers and low-margin products, but also more expensive quality products such as strollers.
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