The Munich leadtributor GmbH has completed a Series A financing round. The new investors include Bayern Kapital, the Swiss-based BaseTech Ventures, and Peter Dewald, long-time managing director of Sage Software GmbH.
The company has developed a SaaS platform for indirect sales. According to the company, its customers include Reiner SCT, DataCore, and Haufe-Lexware. The software is designed to support the companies using it in processing and distributing their leads, i.e., interested contacts.
Companies distribute leads to their sales partners at the click of a button and receive regular digital feedback on their processing status. Marketing and sales departments can thus calculate the return on investment of lead generation campaigns and determine the added value of a campaign. Lead information is continuously updated via CRM interfaces.
“With the SaaS solution from leadtributor, the sales process can be significantly accelerated for both the company and its sales partners, making it more efficient: companies can generate more revenue with less effort,”
says Roman Huber, one of the managing directors of Bayern Kapital.
“The innovative software convinced us to invest in leadtributor.”
Leadtributor aims to become Europe’s leading platform
Katharina Blum, co-founder and CEO of leadtributor, commented:
"The fact that our investors have such profound knowledge of the technology market further confirms our path. We will now decisively push forward with the further development of leadtributor."
Philipp von der Brüggen, also Managing Director, adds:
“In the next three years, we want to be Europe’s leading platform for the digital connection of sales channels.”
The company was founded in 2015 and also plans to use the fresh funds to expand its sales team.
