"The Right Moment" – Under this slogan, the clock ticked yesterday in Hall 6 of the Mathäser Kino at Munich's Stachus. It was the countdown that inevitably led the audience to anticipate a special announcement. Because the team from the Munich startup OnPage.org hosted a 5-year company anniversary celebration, followed by a party. However, they didn't let the guests know that they were going new directions: Onpage.org became "Ryte" on July 19, 2017. The name change was a further step in the company's international expansion.
Relaunch brings some changes
Following the brand relaunch, users of the software can look forward to, among other things, an improved, intuitive layout with numerous new features, the company says. Since the software's launch in 2012, OnPage.org has stood for sustainable quality management of websites and helps webmasters optimize their websites both technically and content-wise. Five years later, the Munich-based company is now setting a clear example.
"Over the past five years, we have been able to establish OnPage.org as a successful brand, especially in the DACH region. We are well-known in the industry and enjoy a sensational reputation that reflects many of our values,"
so Andreas Bruckschlögl, Founder and Managing Director of Ryte. The launch of the new software version coincides with a complete rebranding: OnPage.org is becoming Ryte. The improved software features, among other things, a completely new layout that promises intuitive operation for all users. The biggest changes in the relaunch, however, concern the website's CI and the software interface, with a new division into the three modules "Website Success," "Search Success," and "Content Success."
"As we continue to expand internationally, we have created a new brand, Ryte, that allows us to think beyond website optimization. We provide our software users with professional tools for holistic monitoring, analysis, and optimization of their digital assets,"
so Marcus Tandler, founder and managing director of Ryte.
