Donate instead of shopping: The Munich startup weview has joined the Giving Tuesday campaign. The campaign started in the USA As a counterbalance to Black Friday, the day of shopping, we encourage donations. People should be aware of how well they have it so they can help those less fortunate. With its campaign, weview wants to make it easier to help.
The online platform for shopping videos has developed the video technology with the buy button. Users on weview see product reviews from others and can then purchase directly from the video. This technology is ideal for encouraging people to donate. Internet users watch a short video in which users talk about their favorite charity. If a user can donate with one click while watching the video, according to weview, the likelihood that they will actually do so is high—much higher than having to complete a bank transfer first.
Make your own charity video with weview
The Giving Tuesday campaign encourages anyone who wants to make a video about charities, which the organizations can then use as they see fit—helping them raise funds. On November 28 invites weview to a professional video studio in Munichto help supporters with the video shoot. Organizations such as UNICEF, WWF or the German Red Cross are already on board. While making a video can certainly be daunting, the Giving Tuesday campaign still strives to encourage people to support a charitable cause.
