Europe's largest real estate trade fair, Expo Real, returned to Munich last week. As in the previous year, an innovation forum was dedicated to startups and new technologies.
Expo Real took place in Munich for the 21st time this year. A few figures give an impression of the impressive dimensions of Europe's largest real estate trade fair: 44,536 participants from 72 countries came to Munich this year and saw presentations from 2,095 exhibitors from 41 countries.
The Real Estate Innovation Forum The exhibition addressed new technologies and the digital transformation in the real estate and investment industry. After launching on 400 square meters last year, the Innovation Forum grew to 1,000 square meters in 2018. Over the three days of the fair, 14,000 visitors attended the Real Estate Innovation Network's offerings. The network is an international ecosystem for innovations in the real estate industry, committed to open innovation and collaboration within the industry.
Impressions from the Real Estate Innovation Forum at Expo Real (Photos: Messe München GmbH):
Pitch competition and international speakers at the Innovation Forum
Forty tech startups had the opportunity to present themselves to the trade audience with an exhibitor space. The Innovation Forum also offered a pitch competition with 25 startups, which prevailed over 425 other applicants in a pre-selection and a pre-pitch in Berlin. The startups competed in the five categories "Invest," "Market," "Plan & Build," "Manage & Operate," and "Smart City & Work." Ultimately, Pricehubble from Zurich, Tower360 from Hamburg, Smart Crusher from Oss and Physee from Delft — both in the Netherlands — as well as Nuki from Graz prevailed in their respective categories.
A total of 55 international speakers spoke over the three days of the trade fair on topics such as artificial intelligence, blockchain in the real estate industry, co-living & apartment hotels, the future of retail and venture capital in real estate.
