Keller Sports has completed a financing round worth a double-digit million sum. The Munich-based online sporting goods retailer is also receiving debt capital worth a double-digit million sum.
The Main financier Reimann Investors is expanding its investment as part of the financing round. All existing investors remain on board. The co-investor group is joining the Munich-based company. The company aims to use the capital to accelerate its market expansion and further develop its digital products.
In addition to equity financing, Commerzbank and Deutsche Handelsbank are increasing their debt capital commitment by an additional double-digit million amount.
"We are delighted to have further expanded our excellent collaboration with Reimann Investors and to have attracted an additional lead investor, the Co-Investor Group, to our concept. These two investors have extensive experience with rapidly growing companies and an excellent network. This means we are optimally positioned for our ambitious goals for the coming years,"
says Jacob Keller, Co-founder and CEO.
“Keller Sports is excellently positioned”
Moritz Ohlenschlager, managing partner of the Co-Investor Group, says about the motivation for joining Keller Sports:
"We have been observing the Keller Sports team for some time and are impressed by the rare combination of medium-sized company virtues with a balanced risk-reward balance and the scalability of modern, data-driven online business models."
Keller Sports convinced its company to invest thanks to its clear customer focus, innovative digital concepts, intelligent integration of the online and offline worlds, and its motivated and experienced founding and management team. Dr. Michael Riemenschneider, Managing Director of Reimann Investors, says:
"The trend toward a conscious, sporty, and healthy lifestyle will continue to gain importance in the future. With its focus on the premium segment, Keller Sports is excellently positioned to benefit from this trend in the long term."
