The funding program for the participation of young, innovative companies in leading international trade fairs in Germany has been extended by the Federal Government for a further four years, until December 31, 2023.
In their early years, startups often lack the necessary financial resources and experience to international trade fairs to establish business-effective contacts. The funding from the Federal Ministry for Economic Affairs and Energy is intended to give companies the opportunity to use such events as a springboard.
Leading trade fairs are “an excellent platform”
Federal Minister for Economic Affairs Peter Altmaier says:
"The leading international trade fairs in Germany offer an excellent platform for marketing new products, also with a view to opening up global markets. By offering the opportunity to participate in joint stands, we enable young, innovative companies to establish important business contacts and develop new export markets. With the extension of the funding program, we are now continuing this successful program."
The supported companies will have the opportunity to participate in joint stands organized by trade fair operators at leading international trade fairs in Germany. Startups based in Germany, less than 10 years old, with fewer than 50 employees and an annual balance sheet total or annual turnover of less than 10 million euros are eligible for funding.
The list of eligible trade fairs and the funding guidelines can be found here.
