Optimized business model for startups

Young companies and founders seeking free support in developing or optimizing their business model and business plan will find just that at LMU Munich. In a seminar, students will develop new approaches to business models for startups. Startup projects and startups can apply until March 26.

The Ludwig Maximilian University (LMU) is helping start-ups that want to (further) develop their business model with a special seminar. Together with the LMU Innovation and Entrepreneurship Center and the Faculty of Business Administration, founders can take a closer look at their business idea and their company together with motivated student teams.

In the "Start with Business Modeling 2021" seminar, students examine startup projects for all aspects of the Business Model Canvas. They consider aspects such as the value proposition, customer segments, and various revenue streams. The results are optimization suggestions and concrete recommendations for action for the various areas of the Business Model Canvas and the participating startups. The students work closely with mentors.

Added value through business model and recommendations for action

Whether a startup is just starting out or looking to expand its business model, 'Start with Business Modelling' offers added value for everyone. It's particularly interesting for startups approaching financing rounds with potential investors. Young companies seeking a different perspective on their existing business model or new product ideas also benefit. This free service offers:

  • Development or optimization of the business model by student project teams
  • Suggestions and new input from students
  • Recommendations for action for the concrete implementation of the idea
  • Access to the latest knowledge in start-up management
  • Expanding your personal network through regular meetings

The final presentations are scheduled for June 2021.


All other Information about the procedure and the application process can be found here. The application deadline is 26 March 2021 at 4 p.m.

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