Investors are interested in getting in touch with high-potential startups as early as possible. Along with other documents such as an executive summary, a two-page spreadsheet, a read deck, or a business plan, the pitch is your ticket to initial discussions and investment negotiations. In the pitch, you should be able to outline your monetization strategy and answer critical questions.
Markus A. Schilling, Head of Training Programs and Startup Coach at BayStartUP GmbH, gives you insights and suggestions for developing your startup story and the questions you can expect:
- What success factors do investors look for?
- What are your strengths and weaknesses in this regard?
- How do I conceptualize my startup story in the pitch?
- What questions should I expect?