Beyond Founder-Led Sales: How to scale after your first million euros in revenue! A practical guideline featuring personal experiences
Winning your first customers is a major challenge for many startups. However, the real test of growth begins afterwards: How do you make the leap from individual projects to a scalable business model with a large number of customers? It is precisely this proof of sustainable growth that is a decisive factor for many venture capital investors and business angels in their investment decisions.
Marc-David Wanger, founder of Ingrain Partnerschaft and Sales Leader at ProGlove up to the 500M exit, shares his experiences and provides you with strategies for your startup’s scaling phase:
- When is the right time as a founder to hand sales over to someone else?
- What should be prepared before the handover, why does it often fail, and what do ‘sales leaders’ need to be successful?
- What defines a good ‘sales leader’?
- What role do I play as a founder after the handover?
- What sales strategies exist for the scaling phase?
