Investors are interested in getting in touch with promising startups as early as possible. Besides other “documents” such as executive summary, 2-pager, pitch deck, or business plan, the pitch is your ticket to initial meetings and investment negotiations. In your pitch, you should present your monetization strategy and be able to answer critical questions.
Markus A. Schilling, head of training program and startup coach at BayStartUP GmbH, gives you insights and suggestions for developing your startup story as well as the questions you should expect:
- What success factors do investors look for?
- Where are your strengths and weaknesses in this regard?
- How do I design my startup story in the pitch?
- What questions should I expect?
