Investors are interested in getting in touch with promising startups as early as possible. Alongside other materials such as executive summaries, two-pagers, read decks, or business plans, the pitch is your ticket to initial discussions and investment negotiations. In the pitch, you should be able to outline your monetization strategy and answer critical questions.
Markus A. Schilling, Head of the Training Program and Startup Coach at BayStartUP, provides insights and inspiration for developing your startup story as well as preparing for the questions you will need to anticipate:
- Which success factors do investors look for?
- What are your strengths and weaknesses in this regard?
- How do I conceptualize my startup story for the pitch?
- What questions should I anticipate?
