Hula Earth is supporting a new biodiversity project launched by the Deutsche Kreditbank (DKB) together with Berlin-based agritech company Klim and two agricultural operations. The focus is on understanding how biodiversity-promoting measures affect yields and ecology.
Hula Earth provides the technological foundation. On project areas in Saxony-Anhalt and Brandenburg, sensors continuously collect bioacoustic and environmental data over the two-year project period. The devices measure animal sounds, use AI to identify bird, mammal, amphibian, and insect species present, and record weather data. The collected information is transmitted in real time via mobile network to Hula Earth’s platform and analyzed there.
“Cover crops, field margin strips, and efficient use of plant protection products are methods we have been applying on our farm for many years with good results. That’s why I’m very interested in how biodiversity will develop on our project area when we forgo insecticides and how these effects relate to yield development,”
explains Martin Dippe, managing director of Agrar Dippe GmbH & Co. KG, one of the two participating farms.
On a 20-hectare area of his farm, insecticides will be avoided on four hectares this year. The remaining area serves as a reference. After an initial evaluation of the data, the farmers will decide on further measures together with Klim.
Data-based monitoring by Hula Earth as the key
The project expands the cooperation between DKB and Klim that has existed since 2023. Both companies promote regenerative agriculture through consulting and financial support.
Helge Krüger, head of agriculture at DKB, emphasizes the project’s relevance:
“Biodiversity is a decisive factor for future economic viability and is therefore also relevant for banks. Many farmers are already using biodiversity-promoting methods. With this new project, we want to find out how this contribution can be expanded and rewarded, and what data can be generated using modern sensor technology.”
Since its founding in 2023, Hula Earth has specialized in biodiversity monitoring. The cooperation complements the startup with its sensor technology through a scalable and scientifically sound data foundation. With the goal of making biodiversity transparent and investable, the young company contributes to the shift toward nature-positive agriculture.
