In the Xplore Market Pioneer program of UnternehmerTUM, founders learn to combine value-oriented and business thinking and develop a success strategy. The focus is on market validation. Topics covered include pricing, product development, founder sales, talent acquisition, financing, and the right seller mindset. Participants can look forward to six weeks of startup training, consisting of part-time online and offline courses including individual coaching in one-on-one sessions.
Who can participate?
The program is suitable for startup teams that
- have a validated technology-based solution,
- aim for market readiness and want to refine their strategy,
- want to validate their market and prepare to acquire their first customers,
- want to market their first product,
- are looking for financing strategies.
What does the program look like?
Xplore Market Pioneer is a hybrid part-time program that requires a time investment of five to ten hours per week. This includes:
- The kick-off event to meet all participating startups.
- Two to three online sessions per week with group training and expert knowledge.
- A total of eight hours of optional coaching with evaluations and feedback.
- Various in-person sessions in Garching and at Urban Colab.
- The final pitch event, where participants can present their startup ideas to a jury of internal and external VCs.
Interested startups can find all information about Xplore Market Pioneer and the opportunity to apply online on the program website. The application deadline is September 11, 2024.






