Munich Startup
SpecialEffX

SpecialEffX

MeetEffX by SpecialEffX is the first AI meeting coach that provides live coaching during meetings – not just afterward like every other tool. 70% of meeting time is considered wasted, and leaders leave meetings without decisions....

Founded2026
Business ModelB2B
IndustryHR
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About SpecialEffX

MeetEffX by SpecialEffX is the first AI meeting coach that provides live coaching during meetings – not just afterward like every other tool. 70% of meeting time is considered wasted, and leaders leave meetings without decisions. This costs 44,200 euros per person per year. Our customers: executive management looking to reduce these costs, leaders facilitating meetings who want to project greater confidence, and participants who finally want to be heard. MeetEffX displays meeting costs in real time, provides discreet live guidance, and automatically tracks to-dos. 4 patents filed with the DPMA, beta live since August. Made for Clarity. Made in Bavaria.

Our Mission

MeetEffX, a product of SpecialEffX UG, solves a leadership problem: 70% of meeting time is considered wasted, and decisions are not made. We transform meeting time – the most expensive operating resource of any company – into measurable, lasting value for leaders and teams through AI-powered real-time coaching.

Our Vision

In 5 years, we will have successfully led MeetEffX to an exit. Since winter 2026, we have been building a second product based on our patented real-time coaching technology – project, let's call it "Aurora" – for another category of critical live conversations. Thanks to our patent family, we are the market leader both in personal meeting coaching and in this new category.

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