Two years ago, Holo-Light 4 million euros from EnBW New Ventures, Future Energy Ventures, and Bayern Kapital. At that time, Toprope Ventures also participated in the round. Now the German-Austrian startup has once again convinced its existing investors. With its largest investment to date, Holo-Light aims to tap into new markets and expand its immersive streaming platform, XRnow.
"New sales milestones, customers, and partners: We look back on a very successful 2021. With Amazon Web Services (AWS), Unity, and Tech Soft 3D, we were able to gain strong partners and develop a joint go-to-market strategy. And, of course, the close collaboration and solution development with our customers such as BMW, Deutsche Telekom, and Danfoss also confirms our success."
says Susanne Haspinger, Chief Operations Officer and co-founder of Holo-Light. And further:
"As the first streaming service for augmented and virtual reality applications, we are creating a unique experience: intuitive user experience, impressive 3D experiences, and immersive content that is available globally. This is how we are shaping the future of immersive technologies."
Holo-Light wants to become “Netflix for Virtual and Augmented Reality”
For its immersive streaming service XRnow, Holo-Light is expanding its proprietary remote rendering solution, ISAR SDK, into a platform. The technology allows AR and VR applications to be streamed from the cloud or from a powerful local server. The first fully functional application to run on the platform will be the AR3S AR software, a solution Holo-Light developed specifically for engineers. In the long term, the startup aims to become the "Netflix for virtual and augmented reality."
Marc Umber, Senior Investment Manager at EnBW New Ventures, explains:
"Holo-Light has impressed us across the board! The team is implementing its ambitious growth plans and has the product to match. We are convinced that the streaming-as-a-service concept will become a key growth driver."
